Categories

PromoAid categorized supplier and program information into 27 different categories allowing clients to search within groups of programs to identify the optimal vehicles to reach specific consumers. The categories were created based on feedback from our industry advisory board as well as from our clients, and are updated as the marketplace advances.

Within each category, there are multiple tactics which can be used to further refine the search and hone in on the ideal programs to achieve a client’s specific marketing goals.